Explora Journeys is said to be inspired by ‘The Ocean State Of Mind’. The brand’s aim is to represent the ambition and long-held dream of the MSC Group and the Aponte family to create a transformative luxury ocean travel experience and brand that redefines the luxury cruise category.
What The New Cruise Line Offers
Explora Journeys combines centuries-old seafaring experience with superlative European refinement to deliver enriching ocean journeys that inspire exploration in all its forms. Designed in partnership with the world’s foremost superyacht specialists.
Explora Journeys has extended and Grand Journeys offering guests the opportunity to discover and explore each port even more, by combining multiple Journeys or through longer sailings to wonderful destinations. Explora’s extended Journeys allow guests to extend their ocean journey by combining several itineraries and take advantage of savings of up to 10% compared to booking the journeys individually.
The meaning of ‘A State Of Mind’
The following is what Explora Journeys will uniquely provide for its guests.
- A state of mind that has helped create Explora Journeys.
- A state of mind inspired by the blue waters of the seas and oceans.
- Characterized by calm, unity, elegance and joy, that encourages inner and outer exploration and discovery.
- One that appeals to the audience’s desire for mindful travel.
- A state of mind that embodies a consciousness of how guests go, not just where they go.
The Story Behind The Brand
The story of Explora Journeys begins in Sorrento with a Neapolitan ferry captain, Gianluigi Aponte, who – together with the Swiss sweetheart he met when she was a passenger on one of his crossings – went on to create MSC Cruises, a global shipping operation and the world’s largest privately-owned cruise company. After their successes with MSC Cruises, this Swiss-Italian seafaring family are fulfilling their life-long dream and launching Explora Journeys, an exquisite, modern luxury cruise experience like no other.
The Aponte family records date back to the 17th century from which 300 years of sea-faring expertise, alongside an inherent passion and respect for the sea has developed. The ocean and its influence on human beings sits at the very heart of the Explora Journeys brand.
Explora Journeys believes that the oceans connect you with yourself, people and the places around you. The ocean relaxes you, and creates an energy in you that inspires inner and outer discovery, broadens horizons and triggers new connections. All of this together creates an emotional connection that is powerful, transformative, yet universal.