Cunard World Club: Loyalty Programme, Benefits & Membership Levels
The Cunard World Club is designed to reward your loyalty every time you sail. From your very first voyage, you’ll become part of a distinguished community, enjoying exclusive benefits, onboard privileges and special recognition as you progress through the membership levels.
With each cruise, your rewards grow, enhancing your experience with Cunard’s signature style, service and attention to detail.
What is the Cunard World Club?
The Cunard World Club is Cunard’s loyalty programme, automatically enrolling guests after their first completed voyage. Membership is based on the number of voyages or nights you have sailed, allowing you to progress through the tiers and unlock a range of exclusive benefits.
As you move through the levels, you’ll enjoy enhanced perks including onboard services, priority access and invitations to exclusive events, all designed to make your time at sea even more memorable.
How the Cunard World Club Works
Membership is simple and automatic. Once you’ve completed your first Cunard voyage, you’ll join the World Club and begin earning credits based on the number of nights you sail or voyages you complete.
As your sailing history grows, you’ll move through the membership tiers, unlocking additional benefits and recognition along the way. Your rewards are applied to your next voyage, ensuring each cruise feels more rewarding than the last.
Cunard World Club Membership Levels
As you continue to sail with Cunard, your membership evolves, unlocking enhanced benefits, exclusive privileges and a higher level of service with each tier.
1 Voyage
Silver
Silver membership begins after your first Cunard voyage, welcoming you into the Cunard World Club. At this level, you’ll receive the Cunarder magazine, access to member communications and support from the onboard loyalty team. It’s a refined introduction to the programme, ensuring you’re recognised as a valued guest while beginning your journey towards enhanced benefits and exclusive privileges.
2 Voyages / 20 Nights
Gold
Gold membership builds on your Silver benefits, offering additional recognition and exclusive perks. At this level, you’ll receive complimentary internet credit and an invitation to a Cunard World Club cocktail reception, creating opportunities to socialise with fellow guests. With added value and a more personalised experience, Gold membership enhances your time onboard while rewarding your continued loyalty.
7 Voyages / 70 Nights
Platinum
Platinum membership introduces a more elevated experience, with benefits designed to enhance both comfort and convenience. At this level, you’ll enjoy savings on laundry and luggage services, priority check-in at selected ports and invitations to exclusive events such as wine tastings. These added touches ensure a smoother and more refined experience throughout your voyage.
15 Voyages / 150 Nights
Diamond
Diamond membership is the highest tier of the Cunard World Club, offering the most exclusive benefits and recognition. Alongside all previous perks, you’ll enjoy complimentary dining in selected alternative restaurants, enhanced priority services and the highest level of onboard recognition. Designed for Cunard’s most loyal guests, Diamond membership delivers a truly distinguished and rewarding cruise experience.
Cunard World Club Benefits
The Cunard World Club enhances every stage of your journey, from booking through to your time onboard. Members enjoy access to exclusive savings, onboard services and invitations to special events, all designed to complement Cunard’s signature style of cruising.
As you progress through the tiers, benefits expand to include priority services, complimentary experiences and enhanced onboard privileges, ensuring each voyage feels more personalised and memorable.
A Tradition of Loyalty and Recognition
Cunard’s approach to loyalty reflects its heritage, focusing on recognition, service and a sense of occasion. From formal events and social gatherings to thoughtful onboard touches, the World Club is designed to celebrate your loyalty in a way that feels both timeless and rewarding.
Whether you’re embarking on your first voyage or returning once again, you’ll enjoy a cruise experience shaped by Cunard’s long-standing tradition of excellence.
How to Use Your Cunard World Club Membership When Booking
When booking your Cunard cruise with us, applying your membership is simple.
Just enter your Cunard World Club number during the booking process or ensure your details match your Cunard profile. Your membership will be recognised automatically, allowing you to enjoy your benefits on your next voyage.